📚 Snowbook : Crossing the Chasm
Le grand classique de la stratégie business
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
"Still the bible for entrepreneurial marketing 15 years later"
--Tom Byers, Faculty Director of Stanford Technology Ventures Program
Hey Snowballers !
Cette semaine focus sur Crossing the Chasm :
Keep reading with a 7-day free trial
Subscribe to Snowball to keep reading this post and get 7 days of free access to the full post archives.